Online Giving

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Promoting Your Organization with Hashtags

By following a few best practices, you can harness the power of hashtags to promote your organization on social media.

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9 Common Donation Page Mistakes

Learn about 9 common mistakes nonprofits make on their website donation pages, and how to fix them.

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Raise More Money by Inspiring P2P Fundraisers

Abby Jarvis of Qgiv discusses peer-to-peer fundraising events and how to get your supporters to raise funds for your organization.

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Let Go and Freshen Up

Tips on nonprofit “spring cleaning” for your data and messaging from Ann Green.

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Peer-to-Peer Fundraising Top Tips: Perfecting the Process

Nonprofit marketer Abby Jarvis offers advice on how to refine and maximize your peer-to-peer fundraising campaign.

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We Want You Back! How to Re-Engage Inactive Email Supporters

Insights and strategies for planning a campaign to re-engage your nonprofit’s email subscribers.

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Raise More Money with Monthly Gifts

A strong recurring gift program can help your nonprofit yield greater annual giving. Ann Green discusses the benefits of monthly giving and shares her top tips.

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Increase Gifts From Your Online Advocates

How to use after-action popups (an image or video that floats on top of a web page, dimming out the rest of the content) to transform your advocate’s actions into money.

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Mobilize Everyday Influencers Around End-of-Year Giving

Your supporters are worth more than their own donations. They are agents of change who can promote your cause by leveraging their own social networks.

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Powerful Segmentation Ideas for Year-End Campaigns

Segmenting your email list to deliver the right message to the right audience will help you get – more new donors, more renewals, more monthly donors and higher average gifts.

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4 Ways to Reduce Churn With Email Campaigns

Getting email campaigns right is worth your time.

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Getting Started with Mobile Fundraising

Almost everyone has a mobile phone these days and that includes your donors. Before you get knee-deep into year-end fundraising season, take some time to get up to speed with mobile fundraising.

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Constantly Review Your Strategy on Facebook Or You Can Get Lost in the Clutter

Facebook has recently tweaked its News Feed algorithm, which is nothing new, but it requires review and some strategizing of your nonprofits social media strategy to stay ahead of the game.

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Taking Your Story Multichannel

PAMELA GROW elucidates on the power and importance of nonprofit storytelling through ‘Stephen’s Story’. It is certainly imperative to tell your story effectively, and going multichannel is the way ahead.

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Clairification

“Lift Up Your Nonprofit Donors with Their Olympic Moment,” coaches CLAIR, inspired by Whitney Houston’s classic. “Give me one moment in time… When I’m racing with destiny… Then in that one moment of time… I will feel… I will feel

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ENGAGING THE EVER-ELUSIVE MILLENNIAL

Publications such as TIME magazine called Millennials “lazy, entitled, narcissists who still live with their parents.” So why try to engage this entitled group with something so noble as giving back to the community?

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