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Top 5 Nonprofit Email Newsletter Mistakes
Email newsletters take time and effort, and often aren’t as effective as they could be. Make sure your time is well spent by avoiding 5 common mistakes.
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Promoting Your Organization with Hashtags
By following a few best practices, you can harness the power of hashtags to promote your organization on social media.
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9 Common Donation Page Mistakes
Learn about 9 common mistakes nonprofits make on their website donation pages, and how to fix them.
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To Get Me from Passive to Active – Make Me Feel Something!
As nonprofits, there is pressure to not use very strong language to avoid controversy or bias. However, no controversy = boring. Learn how emotion is key through Campbell’s terms.
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Don’t Be a Gopher: Nonprofit Marketing and Program Sustainability
Kylie Hutchinson discusses the importance of promoting nonprofit program sustainability in the context of marketing.
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Two Ridiculously Simple Major Donor Cultivation Strategies
What kind of major donor cultivation strategies do you think work the best? Gail Perry breaks down the challenges of having conversations with prospective donors.
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Tomorrow Only – How to Grow Your Donor List with Facebook and Instagram Ads
Not using Facebook or Instagram ads? Using Facebook and Instagram Ads, but they aren’t working? Indulge in Miller’s article addressing quick fixes to these issues.
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Opening the Door to a Major Gift Prospect: The Advice Visit
Opening the door to a major gift prospect can be a challenge. You may have a large prospect list at hand, however this can be ineffective without a successful approach which Gail Perry covers in this article.
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When is the Best Time to Rebrand?
Is your nonprofit considering re-branding? Sarah Durham offers advice on how to determine whether or not your organization is ready.
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Six Ways to Connect People to Your Cause Through Social Media
With endless possibilities to connect with people through social media, here are some of the best tactics to reach people of different ages and backgrounds to inspire them about your cause:
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How to Create a Better Annual Report
Having an annual report can seem unnecessary as donors often perceive them as they are boring thick booklets. However, if this is the case, who was your annual report written for? It is essential you cater these to donors.
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Social Media Capital for Nonprofits
Social Media Capital for Nonprofits: How to Accumulate It, Convert It and Spend It.
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How to Craft a Killer Thank You Letter
Thank you letters can be difficult. What are the best tactics to make your donor overall happy they made a gift? Gail Perry discusses the steps in successfully writing these letters to retain these donors.
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7 Year-End Fundraising Practices That Work All Year
Year-end fundraising is one of the most effective time periods in the life of a nonprofit. Instead of implementing these tactics only at the end of the year, learn how you can adapt them to year-round fundraising.
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How to Develop Your Confidence for Major Gift Fundraising in 2017
Major gifts fundraising is where your largest return of investment of time and energy lies. Learn the essentials to build the confidence for fundraising exemplified in Gail Perry’s terms.
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Sharing the MLK, Jr. Holiday in a Culturally Competent Way
Martin Luther King Jr.’s notorious holiday is approaching. Many people spend this time as a relaxation period, or another day off. Instead of letting a very relevant holiday go, learn how to share it in a culturally competent way in
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