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Storytelling Through The Eyes of a Donor
Have you ever invited your donors to share their perspective, to step up and be an ambassador for your organization?
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Say Thank You Like You Mean It
Thanking donors often takes a back seat in fundraising campaigns. But you can rise above the mediocrity and thank your donors like you mean it.
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Unintended Consequences of Volunteering
Volunteering, in addition to the great feeling that comes with “giving back,” can have real positive consequences in terms of career and connections.
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Why You Need to Lead Your CEO on Fundraising
CEOs are pulled in many directions that are not fundraising related, and majority of them want someone to lead them on major gifts and fundraising.
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Grantmakers and Nonprofits Should Collaborate for Success
Grantmakers and nonprofits can face today’s pressing social issues only if we break down the walls between us and see each other as partners on the same side.
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The New Email Metric You Might Want to Try
A new way of looking at data to calculate the rate of “highly engaged” people who care about the content and open your email newsletters at least half the time.
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Mid-Level Giving: What Are You Measuring?
Great things happen with solid tracking and performance management.
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Updating the Nonprofit Work Ethic
How nonprofit leaders can protect themselves and their staff from burnout and achieve higher, more sustainable organizational performance.
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Do you have a plan in place to meet your year-end fundraising goals?
The average non-profit raises over 40% of its annual revenue during the last quarter of the calendar year.
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Mark Zuckerberg, Priscilla Chan to Spend $3B
As part of the investment, the couple is funding a $600 million medical research center in San Francisco called the Biohub that is a partnership with UC San Francisco, Stanford University and UC Berkeley.
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Eliminate Wordy Phrases from Your Writing
We’ve all read those fundraising appeals that seem to have smart ideas, but on closer look they just have a lot of words. Replace these wordy phrases with their concise alternatives.
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Hispanic America: A Fundraising Market 55-Million Strong
For nonprofits, these are astounding numbers—not just because of the enormous volume, but because Hispanic donors are generous. Research by Russ Reid indicates Hispanic giving closely matches that of Caucasians.
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5 Direct Mail Controls and Why They Still Work
Read about time-tested strategies and appeals that have driven the most customer and donor response, and why these stand firm against whatever competition is thrown against it.
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Getting Started with Mobile Fundraising
Almost everyone has a mobile phone these days and that includes your donors. Before you get knee-deep into year-end fundraising season, take some time to get up to speed with mobile fundraising.
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Charities Urged to Tailor Data to Needs of Staff, Donors, and Others
Nonprofits need to put data into context. Donors want to know that your organization understands the answers to ‘Why are you doing what you’re doing, and what do you know about that progress?’
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5 Creative Ways to Engage Supporters With Instagram Stories
Instagram Stories create an extra layer of visibility for your nonprofit (when you need it), but last only for 24 hours, so it’s important to get it right.
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